“In The Drum Marketing Awards this year I hope to see brilliantly creative solutions executed with extraordinary passion and aplomb across many channels. And I want to see proof that real business needs have been met in measurable ways.”
Anthony Newman is the Brand, Marketing and Communications Director for Cancer Research UK.
Anthony is responsible for driving nearly £100M income through campaigns such as Race for Life and Dryathlon, building the Cancer Research UK brand, and protecting its reputation.
He is one of Marketing Magazine’s Power 100 and was previously named Marketer of the Decade by Precision Marketing. Under his leadership Cancer Research UK was a finalist for The Marketing Society’s Brand of the Year in 2016, their advertising has been awarded Brainjuicer’s coveted 5* status, and is in the UK’s top 3 brands amongst millennials according to YouGov.