Director of Business Marketing, EMEA

"I'm so excited to return to the judging panel in 2018. In 2017 all the entries were inspiring and I can't wait to see this year's submissions. As a B2B marketer I'll be particularly interested to see examples of innovative B2B marketing approaches. More generally I hope to see submissions that combine great creative ideas with excellent measurement techniques that truly align with business goals. As a Spotifier I'll be eager to see brands using music and audio advertising in an exciting way."

Sarah Kiefer runs Business Marketing for Spotify in the EMEA region. She is responsible for supporting the growth of Spotify’s advertising business and positioning Spotify as one of the most valuable parts of any media plan. Prior to joining Spotify Sarah’s background was in Video and TV, most recently at Ooyala, the online video technology provider, and prior to that at Discovery and Viacom. Sarah is particularly interested in the intersection of media, technology and advertising and spent two years living in Silicon Valley studying for an MBA at Stanford University.



Judging panel

Gareth Helm

Chief Marketing Officer

Vanessa Fitzgerald

Regional Director, Northern Europe, Facebook

Scott Allen

Global Marketing Development & Strategy Director
Microsoft UK

Helena Jennison

Marketing Director
Movember Foundation

Alice Tynan

Head of Brand Marketing for EMEA

Michal Szaniecki

Marketing Director

Sarah Kiefer

Director of Business Marketing, EMEA

Janis Thomas

Marketing Director
Birchbox UK

Mai Fenton

Marketing Director

Alex Tait


Jeff Hodgson

Head of Brand

Ross Matthews

Chief Marketing Officer
Ice Lolly

Carol Graham

Marketing Director
Graham's Family Dairy

Alex Kelly

Group Head of Marketing

Angela Jobson

Global Brand Director, LEGOLAND Discovery Centres, The Eye brand, The Dungeons
Merlin Entertainments Group Ltd

Anna Stark

Head of marketing - Northern Europe
Sloggi Intl (Triumph Group)

Denise Kutzer

Western Europe Incubate Marketing Director

Eric Toda

Global Director of Marketing
Gap Inc.

James Holden

Marketing and Audience Director
BBC Marketing & Audiences

Nick Bilodeau

Head of Marketing
American Express Canada

Sophie Murray

Head of Marketing