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  1. 2020


Powwownow - establishing the 'Get it Done' brand

Category:Brand Development/ Extension Strategy Of The Year


Powwownow offer a free conference calling service to businesses or anyone that needs to use one for that matter. Its a low interest category dominated by the big boys like BT and Skype. This case study demonstrates how, by acting bigger than our boots, we have elevated ourselves to a position far bigger than should be expected