Category:Design Strategy Of The Year
Client:Foot Locker Europe
A series of imaginative in-store and on-line design campaigns for Foot Locker Europe, delivered in 600+ stores in 19 European markets. Each themed campaign saw Foot Locker’s curated ‘sneaker collections’ presented with individual flair and personality, yet always with distinctive Foot Locker style. A seamless 360-degree design approach which reinforced the brand’s position at the forefront of European street culture.