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  1. 2020

University of Susssex

A University for Sussex not just of Sussex

Category:Best Brand Experience/event Strategy Of The Year


The University of Sussex launched a community re-engagement strategy with a festival supported by a locally focused campaign.  The aim was to welcome people from the city onto campus to showcase what we do and enjoy a hands-on experience. The campaign had a limited budget and relied on PR and social cut-through to exceed its target for attendance and impact.