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  1. 2020

Beano Studios

Beano Studios Best Use of Insights

Category:Best Use Of Data/insights Of The Year

Client:n/a

Beano Studios launched in September 2016 as a digital entertainment network for kids, particularly aged 6-12. They created a unique insight framework to hardwire activity to the playground buzz of the UK - including 2 foundational segmentations, a weekly Trendspotters Panel, monthly schools visits and using 1st and 3rd party platform to report hour by hour.