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  1. 2020

Facebook

"Don't just take our word for it"

Category:B2B Integrated

Client:Facebook Business

The negative media sentiment and industry concern surrounding Facebook, particularly the misconceptions, needed addressing. We achieved this by tackling them head on in a proactive way.The campaign delivered exceptional results including an industry-wide shift in awareness and understanding of Facebook’s third-party partner strategy, generating a shift in perception of Facebook as a trusted, transparent, partner.