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  1. 2020


Jersey Finance. A clear Verbal Strategy and creative campaign.

Category:Finance And Professional Services

Client:Jersey Finance Ltd. (JFL)

Jersey Finance Ltd. (JFL) represents the entire Jersey finance industry. Having come under mounting industry pressure and negative media coverage, and often mistakenly compared to less reputable International Finance Centres, they commissioned a major research, strategy and marketing / content marketing project with Verbalisation, the Whitehall-based strategic communications agency. 

The results were impressive.