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  1. 2020

Pegasus

Small Talk Saves Lives

Category:Pr

Client:Samaritans, Network Rail & british Transport Police

We make small talk with strangers every day of our lives – a chat with the cab driver or an innocuous lift conversation – but sometimes this is all it takes to help save a life.

This was the message in a new phase of the Small Talk Saves Lives suicide prevention campaign – which has encouraged a third of our audience to make potentially life-saving interventions as a result.