Sarah Shimmons
Sarah Shimmons
global marketing director, Smirnoff
Diageo

Sarah is Global Marketing Director, Smirnoff at Diageo- leading projects across comms and innovation, and with global responsibility for Europe and LAC markets. Originally from Northern Ireland, Sarah has worked on a number of global brands (Smirnoff, Coca-Cola, Bacardi, Tennent’s Lager) and in start-up companies, in a range of roles across brand, shopper marketing and innovation. You should also know that Sarah likes to talk, at length, about being a doggie mum, Travis Scott collabs and her latest at-home cocktail concoctions.