Mark Phibbs is Vice President of Global Campaigns, Content and Industries (CCI) within Cisco’s Marketing organization. CCI is hyper-focused on customer centricity, giving us the ability to bring the customer to the center of everything we do in marketing.

Mark has over 30 years of international experience in the IT industry and prior to his current role leading CCI, he led Asia Pacific, Japan and China Marketing for Cisco. Prior to Cisco Mark held senior executive roles with Adobe, Microsoft and IBM.

Mark is a passionate advocate of digital marketing and the increasingly important role the marketing function plays in digital disruption and customer experience.

Mark has a Bachelor of Business Degree from the University of Technology, Sydney and has successfully completed Business Management courses at the prestigious Kellogg School of Management, Wharton Business School and the Haas School of Business Berkeley in the United States. Mark is also a Fellow of the Marketing Academy.

A business and brand leader with deep experience leading multi billion dollar global categories and brands. Shalini has worked across multiple Personal Care, Beauty and Home Care brands and with consumers and customers in the South East Asia, South Asia, US and Africa. She has a successful track record in leading innovation, turning around businesses, managing P&Ls, leading through transformation and crafting award winning communication. She started her career in Sri Lanka, and over the last 17+ years she has worked and lived in Singapore, Vietnam, USA and Ethiopia.

Jyane is responsible for global fund allocation, strategising marketing plans across SC markets, championing marketing transformation and streamlining operating model. Before joining Standard Chartered, Jyane spent close to 15 years in various marketing domains incl. research, integrated advertising, and digital marketing advisory. She also spent 7 years at Google where she specialised in digital maturity consulting across performance and app solutions, data-driven marketing, and creative effectiveness thought leadership. Outside of work, Jyane is passionate about helping aspiring entrepreneurs and advising them on their business model and go-to-market strategy.

Tara Kapur is a seasoned, award-winning marketer with over 15 years experience across media, entertainment and consumer tech. She has worked for several high-profile companies, including Netflix, Duolingo, and Vice Media. She currently runs marketing for Duolingo English Test in India, where she leads the business in India for its English proficiency test in the region. In 2016, she co-founded Vitamin Stree, a digital platform that creates feminist content aimed at raising awareness and promoting gender equality. The platform has received critical acclaim and has won several awards for its innovative approach to storytelling.

Joel is responsible for end-to-end marketing across Australia, New Zealand, the UK, and Canada. With a background in performance marketing, he now focuses on brand and commercial strategy, leveraging his deep expertise in technology and data. Joel's innovative approach recently earned him Mumbrella’s Data Marketing and Effies Awards, recognising his ability to deliver impactful, data-driven campaigns.

I am an enterprising professional with 15+ years’ experience in the marketing and talent management industry. During this period, I have gained skills in new business development, strategic planning, and data analysis.

I can leverage these competencies to drive the development and implementation of innovative and transformative marketing strategies to deliver impactful messaging campaigns which align with brand objectives, values, and guidelines.

My capacity as a results-oriented, proactive, and versatile team leader enable me to cultivate strategic partnerships with key industry stakeholders to accomplish business objectives.

Some key career achievements to date include:

• Boosted year-over-year new business revenue by 100% for the 2016/2017 financial year and by 40% for the 2015/2016 financial year; thereby successfully securing the number one position in New Business Revenue.

• Spearheaded the three-year, RM5M project for a telecommunications corporation, consisting of developing an effective market entry plan for the company’s social entertainment platform. Consequently, I secured the content rights for the music platform and launched the product in the Malaysian market.

• Negotiated and secured the rights to an Indie film, “KIL”, and signed-off on a co-production agreement with the post-production company, MREPC. This successfully, diversified new business opportunities for the post-production company.

Dawn spent over 15 years in travel, marketing, technology, media and TV broadcasting roles in San Francisco, Kuala Lumpur, Hong Kong and Singapore. She joined Go City® six months before the pandemic hit, leading B2C customer growth and ecommerce sales in the APAC region. She pioneered customer localization in the company, launched and grew the brand in Mainland China and steered the APAC ecommerce team through travel recovery. In a recent promotion, Dawn assumed a broader global responsibility leading the brand, social, influencer, public relations, and creative teams on an international level. Go City® continues to be the global leader in city sightseeing passes which includes brands like London Pass ®, New York Pass ®, Paris Pass ™, along with a growing list of 25+ cities worldwide.

Alin Dobrea is a marketing and tech leader with over 13 years of experience. As marketing director at ZALORA, he oversees the ZALORA Advertising Platform (ZAP), a cutting-edge marketing unit that offers innovative solutions to brands and advertisers across the Southeast Asia region. Before joining ZALORA, he spent most of his career at Marks & Spencer in London, managing brand and marketing campaigns across the UK and international markets. In addition, Alin is a guest lecturer, speaker and mentor to start-ups on the topics of marketing, growth and e-commerce. Alin graduated from the University of Birmingham in the UK with a Master of Science with Distinction and studied abroad at Beijing Normal University and the University of Delhi.

Business marketing leader with 15 years of B2C and B2B experience across multiple categories including beauty and personal care, food & beverages and eyewear. In my current role I lead Transitions, one of the fastest growing optical brands in APAC. Building brands and unlocking new growth opportunities energizes me. Over the past experiences, I have established myself as a seasoned whitespace expert.

Ms Cinn Tan is the Chief Commercial & Marketing Officer of Pan Pacific Hotels Group, she oversees revenue performance management, branding and communications, digital marketing and commercial strategies of the global portfolio across 30 cities in Asia-Pacific, Europe and North America.

She brings more than 25 years of hospitality management experience from international hotel chains and has extensive overseas working experience in different countries. Cinn was previously Senior Vice-President of Sales & Marketing for Jin Jiang International Hotels, and Vice-President of The Ascott Group overseeing the group’s commercial functions.

CEO of Unilever International, Unilever's global white space expansion division covering 200+ markets and managing all categories & brands. Digital and performance marketing expert building a agile model to scale brands worldwide, create new business models to cover channels like corporate partnerships, global diaspora, expand into markets like Africa & Latin America and build a digital incubation model for new brands.

Won Unilever's highest compass award 3 times & IMD management case study published on best practice in global market expansion. Building thegoodcart.com Unilever's direct to consumer platform. Created Unilever Partnerships, our division that caters to the needs of over 100 Fortune 500 companies. Created Unilever Diaspora our global division to serve 500mn+ diaspora consumers.

I’m thrilled to take on the role of Chief Marketing Officer for Lenovo's Personal Computing and Smart Devices business in the Great Asia Pacific region. This dynamic geography encompasses Australia, New Zealand, ASEAN, Hong Kong, Taiwan, and Korea. In this role, I am responsible for driving the strategic marketing vision and execution across a diverse and rapidly evolving market. My focus is on accelerating Lenovo's growth in the consumer and commercial segments by championing innovation, creating impactful go-to-market strategies, and building strong customer-centric experiences. Leading a talented team across multiple regions, I will be working closely with cross-functional teams to strengthen Lenovo’s leadership in personal computing, while also leveraging AI, cloud, and smart technology to deliver cutting-edge solutions to our customers.

Arpan is an accomplished marketing professional with over 15 years of experience across brand and digital marketing across 5 different industries. Currently working as CMO at Reliance Ajio, he has previously worked with Britannia, Ola Electric, Tata & other organisations.

CMO and business leader with a track record in building successful brands in APAC at Warner Bros. Discovery, Disney, Turner and Fox. Spearheaded all branding, creative, customer acquisition, retention, data analytics and media strategies. Responsible for direct-to-consumer brands, studios and movie distribution, linear networks, consumer products, gaming and advertising businesses in my career. Led the marketing launches of new streaming brands in Southeast Asia, Taiwan, Hong Kong, Japan, ANZ and India. Strategized and grew popular content brands such as the DC Universe, Harry Potter, Marvel, Star Wars, Pixar, House of the Dragon/Game of Thrones, HBO, Discovery and Cartoon Network.

Fleur is a marketing leader in Amazon with over 14 years of e-commerce marketing. As Head of Marketing for Amazon Fresh and Grocery Partnerships in APAC, she oversees performance marketing, digital experience and commercial strategies across Singapore and Japan. She has been in Amazon for over 8 years, where she previously led Toys marketing in Amazon UK. Fleur is also a mentor to female graduates to help them navigate their careers in e-commerce. Fleur graduated from the University of Bath in 2010 with a Master of Science with Distinction

Over the last 18 years Ryan has held a number of senior client-side, marketing roles leading teams across EMEA, LATAM and APAC. Ryan has recently returned to Australia after 10 years living and working in the UK and is proud to be the Director for International Marketing at Microsoft Advertising. Ryan’s career spans the Media, Telco, Technology and Advertising industries including roles at News Corp, Vodafone and Microsoft. He’s held a variety of leadership roles including: Director, Head of Media, Head of Digital Demand and Digital Marketing lead. Ryan’s wealth of experience includes building direct-to-consumer demand pipelines, developing global marketing go-to-market functions and leading media for some of the most well-known brands in the world. He also holds an MBA from London Business School. In his role at Microsoft Advertising, Ryan leads an international team of marketers focused on business and brand growth globally. With a mission to empower every marketer on the planet to achieve more, Ryan is focused on ensuring Microsoft Advertising’s omni-channel, multi-format ecosystem is helping marketers around the world drive meaningful business growth.

I fuse brand strategy, cutting-edge technology, and cultural insights to drive impactful marketing. My career spans traditional advertising to pioneering digital leadership. Client-side, I build brands with depth and longevity, while streamlining processes and agency-side resources to save time and money. I currently serve as Head of Brand, Social & Events Marketing for Google in Southeast Asia.

Shane has over 19 years of experience in marketing, spanning both client and agency roles. He's built a reputation as a marketer who bridges strategy, creativity, and results. For the past nine years at PayPal, as Senior Director of International Marketing (regional CMO), Shane has led transformative initiatives across APAC, EMEA, the US and beyond, driving innovation and delivering measurable impact in some of the world’s most dynamic markets. Contributing significantly to the company's extraordinary expansion from 184M to 426M active customers and annual revenue growth from $9.2B to $29.8B during his tenure.

Based in Melbourne, Australia, Ruba Khan is a seasoned B2B marketing professional with a decade of industry experience. Currently leading the APAC marketing function at Verizon Connect, she is focused on driving excellence across the region and previously served as Digital Marketing Manager at Equifax.

Tamara has 20 years in the B2B tech marketing space and is currently finishing a Masters in Machine Learning and AI. I'm passionate about designing marketing related AI solutions that keep humans in the loop to bring the innovative, reliable new approaches to execution and operations.

A modern marketing enthusiast and a digital transformational leader, Shilpa has 24yrs of digital marketing & strategy experience spanning multiple industries and has worked across both client and agency-side businesses. An avid learner, Shilpa holds a Gold Medal in Management Studies (2005) from IMI New Delhi, an INSEAD certification on Online Business Strategy & Financial Acumen (2016) and a distinction from Kellogg University in Modern Marketing (2017).

Jon Stona is the Vice President of Global Marketing at Airwallex, overseeing activities to advance the company's brand and business growth across multiple segments. Jon joined Airwallex after working at Stripe and Google in various senior Marketing roles. As a Member of the XA Network of technology leaders, he invests in early-stage Southeast Asian startups. Jon holds an M.B.A. from Stanford University and a Bachelor’s degree from Harvard University.

Pimpimol’s journey began in the exciting world of advertising and media agencies. She worked with JWT and Group M, managing a diverse clientele from energy, FMCG, pharmaceuticals, and luxury brands. After almost 10 years with agencies, she moved to the world of marketing by joining powerful beauty house L’Oréal. Now she leads the marketing team for OMEGA watches in the Thai market.

Spent over 12 years that spans across telco, mobile, gaming and automotive industry that allowed me to bring fresh, new and crazy ideas to the table. Current remit allows me to push the envelope a little more, across offline to online content and communication touch points.

Angela is a global creative leader with a career spanning multiple market segments, bringing a unique blend of skills and expertise to the advertising industry. With experience in advertising agencies, media companies, and tech giants, she has developed a deep understanding of business acumen, people management, and creative strategy. Currently, Angela is the Head of Creative Shop for APAC at Meta, supporting clients to shape the future of advertising. Her focus is on creativity, measurement, and adoption of new technologies to build better connections between brands and consumers. She supports clients and agencies in crafting innovative, culturally relevant campaigns for Meta's 4 billion users across Instagram, Facebook, and WhatsApp, driving business growth in the complex Asia-Pacific region for the past four years. Beyond her corporate life, Angela is also an artist, showcasing her paintings and sculptures globally, from Bogotá to New York. Born and raised in Brazil, she is currently based in Singapore with her daughter and three Pomeranians.

I am a marketing leader with over 12 years of experience in Social & Digital Media, Brand Marketing, and E-Commerce. As a Marketing Director at Netflix India, I have led high-impact campaigns, shaped audience narratives, and set industry benchmarks. Previously, I contributed to global campaigns at Nike and played a key role in building innovative brand experiences.

Ruchira leads the Marketing function at Diageo India and is part of its Executive Committee. As Chief Marketing Officer, Ruchira oversees Marketing and Innovation for our wide range of award-winning alcohol and beverage portfolio. Ruchira is an experienced marketer who has played a pivotal role in building leading consumer brands over the last 25 years. Prior to joining Diageo, she was with PepsiCo India as Senior Director, Marketing, where she was instrumental in building some of their biggest brands, including Kurkure and Mountain Dew. Ruchira led several award-winning consumer campaigns across the Foods and Beverages portfolio of PepsiCo brands, including the very popular Pepsi IPL campaign. Ruchira has been associated with brands such as Nokia devices and Royal DSM. Under her astute leadership as CMO India & APAC, at Nokia, she helped build a complete portfolio unique to India with innovative marketing strategies. She created an F&B nutrition start-up (MANDI) at Royal DSM to combat malnutrition.

Seasoned marketer with 26+ years in brand building, product, and growth marketing strategies across B2C and B2B, both global and local. Her marketing experience spans various industries from advertising (Lowe Lintas), banking ( Standard Chartered ) and technology (Intel). Prior to her exit from Intel, was the Vice President, Global Marketing Innovation, reporting to the Global CMO. Prior responsibilities include APJ CMO, Interim Country MD, and India CMO. Roshni is a regular podcast listener and reader; passionate about women empowerment, inspired by creativity with a purpose and enjoys travel. She has been the Vice Chair of CII’s SME Sector, Board member on marketing councils, believes in continuous learning through industry participation and marketing jury presence. Roshni has been recognized by Storyboard 18 (2024), Business World (2023), ET Edge (2022) and is amongst India’s Top Influential Marketers. Roshni holds a master’s degree in marketing, from SPJIMR Mumbai, along with certifications from Harvard and Stanford on Leadership and Strategy.

As a member of Mastercard’s Asia Pacific Marketing Leadership Team, Kaveri Khullar drives Consumer Marketing and Sponsorships, positioning Mastercard as a premier lifestyle brand and tech leader in payments. Her career spans luxury fashion in Europe, Music at Virgin Records, and premium spirits at Diageo, where she launched Diageo Reserve and led Johnnie Walker’s marketing in India. Since joining Mastercard in 2018, she has spearheaded digital-first consumer engagement, advanced marketing capabilities, and launched Mastercard Gamer Exchange—an industry-first gaming product unlocking new revenue streams in the $200B gaming sector. Beyond marketing, Kaveri enjoys mentoring future leaders as a marketing innovation lecturer at Singapore Management University and champions women in tech, sports, and gaming as a Women in Payments ASEAN Awards Committee member and Women in Games Ambassador.

Natalja is a senior business leader with nearly 20 years of marketing experience in FMCG, pharma and automotive industries across global, regional and local roles. She is creative at heart, strategic in mind and a servant leader. Over the years Natalja has led marketing teams to deliver successful business growth strategies, disruptive product innovations and award-winning advertising campaigns. She has leveraged the latest marketing technologies and platforms to bring to life social impact initiatives that benefited millions of children across ASIA. Customer centricity combined with executional excellence and agility are the key focus areas for any business growth initiative, led by Natalja. She is a passionate D&I champion who promotes gender diversity within and outside her organization. In 2024, Natalja has been recognized by the prestigious ‘Campaign ASIA 40 under 40’ marketing leader award.

Abhishek Gupta is currently the Chief Marketing and Customer Experience Officer of Edelweiss Life Insurance. As the chief brand champion, Abhishek manages the reputation of the company by promoting its diverse and innovative range of product offerings and services. Leveraging the power of storytelling and creativity, Abhishek aspires to deliver inclusive and strategic communications that can make the brand stand out as a new-age life insurer. Helming a team of ambitious and creative minds, Abhishek has been harnessing the company’s product innovations and superior customer experience to set advertising benchmarks in the industry. He also leads the Customer Experience strategies for the company and strives to build a differentiated brand experience that can foster customer trust and advocacy. Abhishek has been with the Edelweiss Group for almost 10 years. With experience spanning 25 + years, he has worked with brands across several sectors over the years – The Mobile Store, Walmart India (Bharti Retail), Spencer Retail, ICICI Bank and Shopper’s Stop. An engineer with a post-graduation degree in marketing, Abhishek has been recognized as ‘Financial Express Visionary Leader” in 2023. He is also the recipient of the ‘CMO Transformation Award’ at the Pitch CMO Awards 2023. In past he was recognised as ‘Global Marketing Leaders 2019’ and ‘Most Influential Marketing Leaders 2017’ at World Marketing Congress, and one of the ‘25 Most Outstanding Marketing Professional of India at World Brand Congress 2014’. He regularly speaks at international and national conferences and serves as Guest lecturer at reputed management institutes in India.

Worldwide globetrotter with more than 20 years of FMCG experience - equally split between personal care and beauty with Beiersdorf and Johnson&Johnson and food & beverages with Mondelez. Passionate about driving strategic growth, business turnarounds & transformation, cracking human centric innovations, crafting excellence in execution of our brands across developed and emerging markets and developing the next generation of marketers. Currently based in Singapore, and operating as the Senior Marketing Director total Snacking AMEA, supporting short and long term commercial strategies and deep diving into the 'Where to Play', 'How To Win' across 6 BUs, categories and 120 brands.

• Global business and tech leader with 20+ years of expertise in building and transforming brands across Biopharma, FMCG, Luxury, Financial Services, Healthcare and Automotive. • Blending Creativity, AI, Data to drive experiences that drive impact for GSK across the world • Former experience in working with P&G, Unilever, Samsung, J&J delivering impact and Marketing and Creative accolades - Cannes, Effies etc.

Shalini is a strategic marketing leader with a rich and diverse track record across consumer products, hospitality, and aviation. Currently serving as Chief Marketing Officer at BIAL (Bangalore International Airport Limited), she leads brand, digital, reputation and customer experience strategy for one of India’s most dynamic infrastructure brands. With deep expertise in brand building, differentiated positioning, and customer experience design, Shalini brings a marketing-first lens to business growth—anchored in creativity, insight, and executional excellence.

Cathy leads Zoom’s marketing efforts in APAC, driving innovative marketing campaigns to deliver tangible business results. She is responsible for Zoom’s go-to-market, lead generation and customer marketing efforts to capture the region’s growing segment of organisations looking to digitally transform. With over 25 years of experience growing business pipelines in technology marketing, Cathy has built and led high-performing teams in the US and in emerging markets throughout her career, and has held several global and regional product marketing roles in organisations like Google, IBM and Facebook. Cathy holds a Master’s degree in Business Administration from MIT Sloan School of Management.