Cristina Diezhandino is Diageo’s Chief Marketing Officer and responsible for the marketing, innovation and digital transformation of some of the world’s most iconic brands, including Guinness, Johnnie Walker, Baileys and Smirnoff. Appointed in July 2020, Cristina led Diageo’s marketing team and agency partners through a time like no other and instilled what she calls a ‘mindset of possibility’ to ensure that Diageo’s brands emerged stronger. In her 17 years with Diageo, Cristina has held a variety of Marketing Leadership and General Management roles in both developed and emerging markets. Most recently she was Global Category Director for Scotch and Managing Director for Reserve Brands, and previous roles include General Manager for Central America and Caribbean and Regional Marketing and Innovation Director for Diageo Africa. Cristina is listed on the Forbes World’s Most Influential CMOs List and was recently named second on the prestigious OUTstanding 2023 Top 50 Ally Executives list for her commitment to progressive marketing across Diageo’s 200+ brands, and for her role as Global Executive Sponsor of the Diageo Rainbow Network. In 2023, Cristina was named Global Marketer of the Year by the World Federation of Advertisers after being in the top seven in 2021 and 2022.

Listed under the Forbes 30 Under 30 (Europe) list for Marketing, Hamza is the CMO of DUNKIN Switzerland and the founder of AnW Studios. Having multiple awards and accolades to his name, he has worked with some of the biggest brands and celebrities in the past such as Akon, Ian Rush, Manchester United Football Club, B.Howard and the Jackson family to name a few.

Becky’s career has spanned multiple sectors including Financial Services, Media and Publishing and Retail. She joined HSBC from Boots where she was Head of Digital Experience. Her career has focussed on understanding customers and using technology to meet their needs. She is an award winning marketer, recognised in the Marketing Week Top 100 most effective marketers in 2022 and 2023. She is a leader in digital transformation, digitally lead marketing and proposition development and, with a background in economics, has consistently focussed on both marketing and investment effectiveness. At weekends she can be found spending time with friends and family, horse riding or practising Karate!

Born in Edinburgh and having travelled extensively, Stuart has over 20 years of expertise in creating and leading Global Integrated Marketing for world-class brands. With the combined experience from both Senior agency and Client roles, all his focus at adidas is on empowering teams to create exceptional, digitally led brand engagement for the 160m members that have downloaded the adidas sport apps.

Cindy is responsible for all aspects of global brand strategy, marketing, digital and research and development at Britvic. She joined Britvic in 2023 from Heineken group, where she was managing director for Beerwulf.com, the D2C e-commerce platform of Heineken in Europe. Before this, she spent four years as a Board Member of Heineken UK, leading the marketing of all of its beer and cider brands, as well as the company’s digital transformation, consumer media, innovation, and category and trade marketing. Prior to that Cindy gained deep FMCG knowledge in various commercial leadership roles at Unilever and PepsiCo.

Pete Markey is Chief Marketing Officer for Boots where he is responsible for brand and marketing for the UK and ROI. Pete has been awarded five prestigious Marketer of the Year awards and is a Fellow of the Marketing Society and the Chartered Institute of Marketing. Pete is Vice President at ISBA and Chair of the Advertising Association’s Front Foot. He is part of the “Hall of Fame” in the Campaign Power 100 and the Marketing Week Top 100 most effective marketing leaders. Pete has been recognised for his extensive work on diversity and inclusion winning both the Diversity Ally award at the European Diversity Awards in 2019 and the Corporate Ally award at the Rainbow Honours Awards in 2022.

Nora is an award-winning international marketeer who has spent fifteen years building personal care and beauty brands. Her career started on creative agency side (Ogilvy & Mather) in Singapore for the biggest and oldest heritage brands (Unilever - Dove and Pond's), after moving to UK nearly 8 years ago, she has been building and leading marketing function and teams for global founder-led beauty brands, FOREO and Lottie London, I Am Proud, Ciate London. In 2024 Nora has joined Tik Tok to accelerate the growth for Tik Tok Shop UK social commerce division.

I started my career in marketing at Stella McCartney, before working a good few years agency side on clients across retail, fashion, motor, beauty and charity. I then made the move to Pret where I’ve been Head of Marketing since 2020, delivering, among other things, *that* NHS discount, launching the UK’s first coffee shop subscription and working towards repositioning the business and our role for customers after the pandemic.

Per Christiansen is Senior Vice President, Marketing EMEA at KAYAK for the travel brands KAYAK, momondo, Cheapflights, SWOODOO, and Checkfelix. He is Sustainability Lead at KAYAK representing KAYAK in the Booking Holding Sustainability SteerCo, and have been spearheading sustainability initiatives across travel within the past many years. He regularly contributes thought leadership to marketing events and award juries and has recently been awarded Marketer of the Year 2016 in Denmark, Top5 CMO in Denmark 2020, and Best Marketing Director in travel in Sweden 2019 a title that he was nominated for again in 2020, 2022, and 2023. He is a member of the M List 2017, 2018, 2019, 2020, 2021 and 2022, and has received high recognition for the campaigns 'momondo - The World Piece', 'momondo – The DNA Journey’, and ‘KAYAK – Think This’.

Adam joined ASDA from Aldi in late 2023 as VP of Marketing. Adam’s team and agency’s work has won numerous awards from The Drum, the Effies, IPA, Cannes Lions and many more, and he is passionate about driving an effectiveness agenda across his teams.

Asli Ozen Turhan is the Chief Marketing Officer of pladis UK&I. Having more than 20 years of experience in various snacking and confectionery categories, she has been accountable for leading some of the nation's most loved brands in Turkey and UK and played a key role in driving sustained growth of respective businesses through innovation and brand building. Since 2022, she has been leading the transformation journey of pladis UK&I marketing organization and recently led the launch of new communication platform for nation’s favourite biscuit brand McVitie’s – True Originals.

With extensive experience in digital marketing, media, dcommerce and strategy, spanning across four international markets, I enjoy crafting and implementing break through strategies that drive accelerated performance. My unique, creative leadership approach blends strategy development with hands-on execution, underpinned by positive and intentional leadership, empowering individuals to reach their full potential. A global citizen who has lived abroad for the past 13 years, I proudly reclaimed by South African roots with the recent Rugby World Cup victory. Beyond work, I'm an avid gardener and outdoor enthusiast, often found walking through autumn forests, relishing the satisfying crunch of fallen leaves underfoot.

Started off working in agencies for many years and moved client side through a fear of becoming that old guy in the agency. Currently look after all things brand at Greggs. My views are always my own, however random.

Currently leading Nutritional Health (VMS) category for Bayer Consumer Health. Vast experience in running global and regional businesses and portfolio of brands in CPG categories with particular focus on health and beauty care, new babies (P&G) and food (Kellogg's). Established business, new entries and geo whitespace expansions. Build winning portfolio and disruptive innovation organically and through M&As. Build diverse globally spread teams. Start up mentoring.

Tarryn Knight has 20 years of experience in marketing and brand management, 18 of which have been in automotive across volume, commercial and premium brands. As Head of Marketing, PR and Product for Audi South Africa currently, Tarryn directs the product portfolio, communication campaigns and experiential activities in South Africa. By uniting her love of powerful brand purpose with her passion for effective communication, she has built invaluable experience across the complete chain of marketing. Currently, Tarryn is spearheading the successful marketing and PR communications around Audi’s transition into electric mobility.

Filipa Allen is Global Marketing Manager for two drinks brands, Reyka Vodka & Sailor Jerry Spiced Rum at William Grant & Sons. Filipa is responsible for brand positioning, visual identity, media & communications strategy and innovation across both brands. She has also worked on the Hendrick's and Glenfiddich brands, specialising in global brand positioning, communications & digital brand building. Her previous experience includes other household brands including McDonald's, Paddy Power & Deliveroo.

Tayo works as the Head of Digital Marketing at Savills. Tayo's background is a coming together of agency and client side experience, so has straddled both worlds over his career. Tayo has a passion for seeing great ideas come to life, which is why he has a keen interest in judging.

"Global Marketing Director with extensive success accelerating premium brand reach and impact across local and international markets. Played instrumental role in shaping marketing vision, strategies, and multimedia campaigns to effectively target consumers throughout UK, Europe, Asia, Middle East, and North American markets. Delivered highly ambitious premium brand growth agenda on global level (doubling brand size) while building profitable multi-market portfolios. 20 years of experience in market and above market roles, working and living in four countries so far."

Richard is Head of Brand Communications at Hyundai UK, having joined the company three years ago. Richard spearheaded the brand’s most successful campaign to-date, The Dawn of a New Hyundai, in which Hyundai updated its local pronunciation to celebrate its Korean heritage and accelerate its awareness. Prior to joining Hyundai, Richard has worked in a range of inhouse and agency communications roles within consumer tech.

Aishwarya Nambiar is a senior brand and marketing professional with extensive experience across brand strategy and management, global marketing communications and campaign management. Based in Abu Dhabi, Aishwarya Nambiar leads planning and development of large-scale global brand campaigns and sponsorship activations across the Middle East, UK, Europe and Indian subcontinent.

I started my BrewDog journey in 2018 and have worked across many areas of the business and roles including Continuous Improvement Project Manager, Group Continuous Improvement Manager, Special Projects Director, and Brand & Marketing Director. More recently, I was appointed as CMO looking after all things Brand and Marketing.

Currently Marketing Director for Continental Tyres in the Uk & Ireland. Coming up to 20 years experience in various marketing roles from product management to sponsorship and advertising.

Rachel is Brand & Marketing Director at Starling Bank, where she has been building the brand from the ground up over the last six years. She is passionate about customer experience, brand purpose and values, ensuring the bank is doing the right thing for customers and teams. Growing the Starling brand and having the opportunity to change the world of banking for the better has been a highlight of Rachel’s career, as well as launching Starling Kite - a product that teaches children how to manage their money from an early age.

Christof has been growing brands by growing people for 25 years. As Head of Performance Marketing, early in 2023, he was asked to create a new team to grow iconic brands such as Andrex, Kleenex, and Huggies through uniting and elevating digital, retail, and e-commerce performance marketing. After starting his marketing career at Unilever through their graduate scheme, Christof joined Kimberly-Clark over 20 years ago and held a wide range of marketing roles in global, regional, and local markets. Known for delivering consumer-driven innovation that improves performance, one recent example of this was when he transformed Kleenex by creating “Your Pollen Pal”. This free hyper-local pollen forecast has turned into the no.1 pollen forecast website in the UK, attracting millions of visits every year since its launch in 2021. In 2023, Kleenex launched the Your Pollen Pal app, gaining the no.1 pollen forecast app within 3 months and gaining a top 10 spot in the free Health & Fitness app stores. Christof has been an active ISBA Media Leaders group member for 3 years. He is an active advocate for neuro-diversity after being diagnosed with ADHD in 2022.

Alex Prouhet has been a digital marketer since the time he started his own company out of university and promoted it using social media. Passionate about where measurement, experience and emotion intersect within marketing, Alex began his career in media at Publicis where he rose to lead teams in production, ad operations, and analytics, working with brands such as Kraft Heinz, Airbnb, Samsung, and Reckitt. Passionate about food and beverage, Alex moved to Deliveroo to lead Deliveroo Media and E-commerce, which provides high-engagement, data-rich & impactful advertising solutions for brands. As Global Director - Commercials & Operations for Deliveroo Advertising, Alex and team work with agencies and advertisers to plan and execute media campaigns that reach Deliveroo consumers in impactful ways, and help them navigate the rapidly developing world of quick commerce retail media.

Aslihan Ulutas is the Head of Marketing for Northern Europe, Middle East and Africa at Meta, leading a team responsible for business marketing in the region. With over 20 years of global experience in marketing, product, and strategy, Aslihan has worked in both blue-chip companies and startups. Before joining Meta, she held CMO roles for Tazedirekt.com and Aslanoba Capital. Prior to that she held various marketing roles in Google's EMEA HQ, Michigan and Istanbul offices and trade marketing in FMCG companies, Avon Cosmetics and Eczacibasi Beiersdorf. Her international experience includes living and working in the US, UK, Ireland, Germany, and Turkey, bringing a wealth of multicultural insights to her leadership. With an international background in the US, UK, Ireland, Germany, and Turkey, Aslihan brings diverse insights to her leadership. Born in Cologne and raised in Ankara, she holds degrees in Statistics, Economics, and Marketing from YTU, Boğaziçi University, and UCD Smurfit College. Alongside her marketing career, she is also a part-time integrative transpersonal counsellor.

Giles is a seasoned brand marketing executive, with over two decades of experience, who has worked with some of the world's most prestigious brands on both the client and agency sides. Currently, Giles is the VP of Brand Marketing for Bowers & Wilkins, one of the world’s most respected premium audio brands, where he is responsible for all brand and marketing output.

Currently serving as Chief Brand Officer at ELEMIS, Jennifer is responsible for delivering the global brand vision for the business across all markets. She is a brand marketeer with rich experience in the beauty industry and digital marketing, having previously held key roles at Charlotte Tilbury and Cult Beauty.

Yorkshire-born, London-based, I am a seasoned brand expert who has worked across multiple global businesses within fashion, home, beauty and hospitality. I was part of on the core inception team at MR PORTER and have since taken up brand leadership roles at Soho House, Anthropologie and now Belstaff. Always starting with the why, I work to galvanize teams and ensure each campaign or rebrand leads with meaning and purpose.

Digital and Marketing leader, worked with Emirates Airline, Chelsea FC and now with PUMA. Specialising in building great teams, great digital marketing and experiences!

As the VP of Brand Marketing at Booking.com, Natalie oversees the company's worldwide brand marketing initiatives. Leading a diverse team of 500 professionals across seven specialised sub-teams—including creative, strategy, sponsorship and B2B marketing—she remains steadfast in her dedication to advancing Booking.com's mission of making it easier for everyone to experience the world. Previously, Natalie held roles at Zalando, Diageo, and Unilever, coordinating campaigns that connected with people's values and lifestyles.

Currently boosting all things Brand and marketing for WHSmith travel. Think Airports, rail stations, hospitals etc. Covering everywhere from Barcelona to Bali to Birmingham! Previous experience in retail, travel and start ups. Brands from Sainsburys, to Virgin Trains to working for a Dragon ;)

Having worked for more than 10 years on some of the UK’s most loved loyalty programmes, James now heads up the UK Marketing team at Caffè Nero where he runs marketing and has many customer-centred responsibilities including Nero’s famous ‘ little blue loyalty stamp card’. In 2017 he launched the Caffè Nero app – the paper card’s digital sister – that’s now used by more than 3 million people globally.

Kerttu Inkeroinen is currently Marketing and E-commerce Director of Lucky Saint, UK’s n1 dedicated alcohol free beer. She has 18 years of experience spanning household-name brands of Kimberly-Clark (Kleenex, Andres and Huggies), The Coca-Cola Company and Union Hand-Roasted Coffee. She was selected as one of Marketing Week’s Top 100 most Effective Marketeers in 2023 and Lucky Saint was awarded ‘Brand of the Year’ by Marketing Society in 2023.

A career spanning agency and client side, with over a decade of experience in the premium fashion industry, currently leading all things brand, communications and digital strategy at Barbour.

Matt has nearly 15 years brand building experience, the last 14 years at P&G. His career in P&G started in the Fragrances division, before moving to Gillette and eventually running the Grooming business for P&G Northern Europe. Most recently, Matt now leads the total P&G Northern Europe Brand Organisation and runs the Media Operations across all brands.

Sunny Bhurji is Sky’s Marketing Director responsible for all things Connectivity, which is a newly formed division that brings together mobile and broadband for the first time. He has previously held the role of Marketing Director for Sky TV where he launched one of the most innovative and award-winning products in Sky’s history, Sky Glass, which became the biggest ever brand and product launch in the UK and created a new category in the market. He also inherently understands the power of the relationship between agency and client from his tenure running the 130-strong internal agency at Sky. Prior to that, Sunny headed up the Sky Sports and Sky Cinema marketing across customer and trading channels. Sunny started his career agency side but quickly found a passion for consumer marketing and spent 8 years within FMCG, responsible for the shopper and trade marketing for Mars and AB InBev.

Leading brand and marketing teams over the last 13 years within cause led organisations, with a passion for innovation, digital and sector leading content. Currently Head of Brand and Corporate Marketing at the British Red Cross, the largest humanitarian charity in the world. Previous roles in marketing and communications held at Transport for London, NHS and National Union of Students (NUS).

Seasoned professional with comprehensive experience & winning results in business management, brand building, marketing communications and innovation. Worked for top FMCG companies such as P&G and Coty in different regions and countries, currently leading a key role for Dole Sunshine Company for NAMETCAR region, based in Dubai. Had experience as an entrepreneur with his own creative and gaming agencies for a period of time.

Throughout my 13 years of experience in different marketing areas, which includes working in major FMCG companies (P&G, Unilever and Colgate-Palmolive) and digital advertising agencies, I became a specialist in media & digital transformation with proficiency in digital strategy, analytics, data strategy, CRM, social & influencers and eCommerce.

Peter Semple is the CMO at Depop. Having joined in 2019, Peter leads Depop’s global brand and marketing teams, ensuring Depop is reaching and captivating audiences across markets and encouraging mass adoption of buying and selling secondhand fashion. Prior to Depop, Peter spent seven years leading product and marketing innovation projects at Google's Creative Lab in New York and London, working across existing Google products and emergent technologies. He has also worked in creative agencies on big consumer brands including Converse, Nike, O2 and Coca-Cola. Peter has also launched a couple of personal fashion projects over the years and is obsessive about music, design, youth culture and sneakers.

A Brand, Marketing and Comms Director who has specialised in fintech innovation within large retail banks. Recent roles include the launch of the new Chase digital bank as well as brand transformation, modernisation and growth initiatives for the RBS/NatWest brand portfolio. Now at Lloyds Banking Group focusing on driving the utilisation of AI, data, digital and tech innovation for the benefit of consumers.

Alex is currently the Brand Marketing Director for Urban Outfitters. Responsible for brand strategy, creative, insights, PR, social, events, influencers, brand partnerships and wholesale. He has previously worked in London and New York at Wieden+Kennedy, Droga5 & Mother on brands such as Google, Instagram, Honda, Diageo & Tripadvisor.

Aoife O'Toole is a Marketing Leader with experience in both large organisations and the start-up environment. She is the Head of Marketing, for Skyscanner leading on Paid Social, Paid App and Display with a keen interest in the future of creativity in a changing privacy and technical landscape.

I started my career in integrated agencies before moving client side, initially in financial services, but now firmly a 'charity brand' person. I love working with internal teams as well as creative and media agencies to make positive change happen.

12+ years of consistently breakthrough results in brand / category management and turning declining businesses into the fastest growing stars across highly complex, regionally and category diverse jobs on both local and global levels. With key strengths in: entrepreneurial strategic thinking, agile leadership with passion for people & business, and behavioral marketing.

Rav Punia is VP, Global Marketing, Digital & AI for Viasat, a world leader in satellite communications for mobility and government customers. He leads an international team of professionals whose remit includes Digital, Social Media, AI and Marketing Communications. Prior to joining Viasat, Rav has held several senior positions, both agency and client side.

I've been working in technology, entertainment and games marketing for almost 20 years, starting as the Brand Manager for the PlayStation 2. As my career progressed I moved into mobile gaming and have been fortunate to work on some of the biggest games in the world, including FIFA and Candy Crush. I currently head up EMEA marketing for Niantic, the creators of Pokemon Go and leaders in augmented reality solutions.

I've over 25 years of experience in marketing roles working across some famous entertainment and retail brands including H&M, Gap and Selfridges. I have spent the last ten years at Merlin Entertainments working across their portfolio of brands which includes: LEGOLAND Discovery Centres, Madame Tussauds and now most recently working on developing new brands to reach new audiences and support the growth of our existing business clusters around the world (including homegrown and in partnership with some exciting IP's)

A purpose led senior business leader with an excellent 25+ year proven track record for building brand reputation, underpinned by cultural transformation and interconnectivity, in domestic and global corporations. Board member and a trusted advisor to the c-suite seeking to build reputation inside and out. Brings a rare blend of creative start-up mindset with strategic clarity and impact. A change agent that thrives on direction setting, navigating and inspiring teams towards results driven outcomes.

A steadfast, creative, and empathetic Global Marketing Executive with 10 years of marketing, advertising, and operations experience across the Consumer-Packaged Goods, Retail, and Luxury Automotive sectors. Driven to develop a robust understanding of the consumer with a focus on creating strong connections, driving brand allegiance, and growing positive brand presence. Interested in joining an organization focused on delighting the customer, driving innovation in the marketplace, and implementing world class marketing and advertising strategies to bring products and services to a global market.

Kathleen MacLean, Marketing Director at ev.energy, brings over 15 years of expertise in growth marketing, product marketing, and customer experience. Her tenure of over 3 years with ev.energy has been marked by instrumental contributions to its rapid growth. Drawing from a rich background in both the tech and automotive sectors, acquired through notable spells with industry giants like O2 and BMW, she is deeply committed to tackling the climate challenge. Kathleen is now on a mission to drive the decarbonisation of transport through simpler, greener, and cheaper technology solutions for EV drivers.

Mark has driven Compare the Market’s marketing journey from start-up, to one of the most distinctive and loved British brands. He leads the team responsible for creating a truly disruptive brand and has delivered some of the most iconic marketing the UK has seen over the last decade. Mark and his team continue to evolve the market leading rewards propositions, Meerkat Meals and Meerkat Movies, and under Mark’s direction, Compare the Market entered the world of sports sponsorship in 2023, as principal partner of, The Hundred.

I am lucky to have worked for some amazing brands! Tesco, Kroger, dunnhumby and The Body Shop. I am currently CMO of TGI Fridays in the UK bringing this incredible iconic brand back to the forefront. I spend my days thinking about developing and promoting great food and drink and making sure we develop an experience our guests will remember.

Tom is currently Chief Digital Officer for the Streetwear and Fashion Brand: END. Previously Tom has held senior leadership positions at Reebok, adidas, Emirates Airline, Umbro and Nike across Europe, Asia and the US.

Sarah joined the Company as Chief Marketing Officer in January 2021. Sarah was Chief Growth Officer of Costa Coffee until 2020. In this role, Sarah was accountable for the Global Marketing and Growth team, which included brand, product innovation, digital, insight and key commercial categories. She has over 25 years’ experience across retail, consumer and hospitality industries, working for international market-leading brands such as Boots, Cadbury and Green & Blacks

Alicia joined Trustpilot in October 2021 as Chief Marketing Officer and was appointed as Chief Customer Officer in January 2024. Alicia is responsible for Marketing, Brand and External Communications and Customer Experience. Alicia is also responsible for strategic technology partnerships to deliver customer benefits through product integrations. Prior to Trustpilot, Alicia built world-class business and technology brands at Intuit, Sage, Western Union and Symantec. Her experience includes global and regional leadership in the USA and Europe, leading both marketing and sales.

Experienced Chief Marketing Officer with over 25 years of leadership in the luxury and travel industry, overseeing the strategic development of various companies, from small family-owned businesses to international corporations, with a proven record of accomplishment in increasing revenue and scaling companies. Proficient across branding, retail, advertising, PR & events, CRM, digital marketing, social media & influencer marketing, and licensing. Currently Chief Marketing Officer at MSC Cruises, coming from luxury brand such as FURLA, FERRAGAMO; ZEGNA; MOET HENNESSY in similar roles.

Calum began his career in aviation working in the call centre, at the airport and as cabin crew for Go, BA's low-cost airline. He later worked for Virgin, Air New Zealand and Etihad Airways. He joined BA in April 2022 from his role as Chief Customer Officer at Vueling and has relocated from Barcelona to London. In his current role as British Airways’ Chief Customer Officer, Calum leads the airline’s brand and marketing, cabin crew, customer care, on board, lounge and ground experience teams across the globe.

Passionate, commercially minded CMO/ Marketing Director with 20+ years experience, who thrives in competitive, fast-paced and pressured environments. With a proven track record of success, within global consumer tech brands, telco and sport, and more recently within innovative start-ups.

I lead UK marketing at Indeed, which accounts for well over half of job search traffic in the UK. Every month more than 350 million people around the world visit Indeed. I am passionate about the importance of getting each person into the right job for them. It’s humbling to be asked to do that within such an impressive organisation and as part of such a strong team. I have a genuinely international perspective forged from over a decade living and working outside the UK. I bring experience from B2B and B2C companies, across online businesses, recruitment, consumer technology, wearable technology, services, life sciences and pharmaceuticals.

I love helping ambitious brands to do things differently. I have experience building and leading Marketing, Brand, Digital, Comms and Creative functions and a track record of delivering innovative work that works.

Director of CMO for Stellantis UK responsible for a broad portfolio of automotive brands including Vauxhall, Peugeot, Citroen, Fiat, Jeep, DS and Alfa Romeo. Historic roles include Operations Director for Stellantis &You Retail, Peugeot Marketing Director , Peugeot Sales Director and Vauxhall Sales Director

A board level executive with 20 years of round experience in global brands within leading organisations. Fully responsible for the international footprint of the brands with outstanding record of driving consistent brand performance to deliver brand equity and global sales growth. International profile with experience in multiple countries particularly UK, US, Canada, Spain, France and Mexico. Strong emphasis on the beauty and luxury markets with proven ability to adapt and work efficiently in fast-paced organisations. Able to thrive within a business where decisions and changes happen quickly. Energetic, dynamic, decisive and passionate. A business executive with strong sense of beauty and aesthetics, consumer empathy and commercial acumen. Obsessed with digital and ecommerce with the consumer experience in mind as a key objective. Excellent leadership, charisma and communication skills. Demonstrated ability in motivating and managing large teams with all levels of experience.

As the Global Head of Marketing at Versuni, Mirela Ghita is responsible for accelerating the brand and business growth of the Home Life business. While embracing the company’s vision of turning houses into homes, she is leading the marketing agenda to drive impact on brand, innovation, communication and media excellence across the globe. Mirela has a proven track record in both established and private equity/scale-up companies, particularly successful with brand & business turnarounds, but also building marketing strategies and communication with a spark. Previously, she held roles in Coca-Cola, T-Mobile and Omron Healthcare, connecting people’s hearts with brand missions.

I am an enthusiastic Marketing Expert that is passionate about delivering integrated & impactful 360 marketing propositions & campaigns that are not only Brand & Customer focused but commercially driven & data led. With 20+ years experience in Fashion & Apparel omni channel retailing, I love developing marketing strategies that perfectly align with the overall business objectives and market relevance, whilst driving innovation and retaining brand integrity.

A successful leader with a proven track record of building and growing consumer businesses and brands across Fashion, Sport and Beverage sectors. Currently Global SVP Speedo, leading Brand, Design, Product and Marketing teams globally.

Alex is GM International at Moonpig and part of the Group’s Leadership Team. Alex has extensive experience launching and growing international markets and revenue streams, having previously held roles such as Head of International Expansion at LEGO. Before that, Alex worked in corporate finance and strategy consulting at EY. He holds an MBA from INSEAD and B.A. in Economics from Trinity College Dublin.

Mel has spent 20-something years shaping the UK's highest-equity B2C and B2B brands. Largely in clientside Brand & Marketing Strategy (with a couple of agency flings along the way), Mel specialises in bringing clear brand vision, identity, and powerful storytelling to large, commercially focused organisations. Most recently at Barclaycard Payments, she re-invented the B2B brand for its SME & Corporate audiences, and oversaw the strategic & creative process for a Marketing team of 60. Mel is a passionate advocate for creative thinking in all disciplines, and considers judging the Drum Awards a real career highlight.

Currently heading up the media and CX agenda for Mondelez across Northern Europe. Creating superior, holistic consumer experiences that build stronger brands and drive growth over both short and long term​. Leading enterprise-level digital transformation projects across data, retail media and CRM. Previously working media agency side in various client leadership roles across a number of verticals including CPG, Automotive and Telco.

Global VP of Marketing for the Coca-Cola brand

Recently started at Carwow with the goal to drive growth in cars sold and bought online. Over 2 decades working in the digital marketing space, working in agencies, consultancies and client-side. During this time having been lucky enough to work with many household named National and Global brands.

Cristina Macina is Director of Corporate Communications for the Zone Asia, Oceania & Africa since January 2024. Prior to taking up this post, Cristina was Corporate Affairs & Sustainability Director for Nestlé UK & Ireland, leading strategy for corporate media relations, digital, sustainability, public affairs in the UK and Ireland. Cristina joined the Nestlé Group in Italy in 2003 and held several senior communications roles at the Global, European and market level. Cristina began her career in the WPP Group, one of the biggest communications groups worldwide, gaining experience across several industries from transports to TLC and FMCG.

AJ recently joined Monzo where he took the reins as VP Marketing, he brings a wealth of Marketing experience and knowledge with him. Before joining Monzo, AJ was VP Marketing at Klarna and was instrumental in the companies growth. Coyne helped Klarna hit the milestone of 150 million users worldwide with creative campaigns featuring Snoop Dogg, Lady Gaga and Paris Hilton. Prior to this, he led marketing for The Lion's Share (cofounded by the United Nations Development Programme) and was instrumental in both its creation and success, helping the fund secure support from Gucci, Mars Inc, Cartier and other partners.

Currently the Global Brand Director for AXA XL, Allison has a passion for driving growth and forging meaningful connections through creativity. Previously, she's worked across sponsorships, brand and marketing and design across various financial services brands as well as agencies.

Andy joined First Choice (part of TUI) in January and is responsible for brand and comms, performance, and PR, as the legacy business relaunches with a new proposition. Andy has worked in-house and in agencies, both in the UK and Australia, across a various of categories and major brands. Most recently, at On the Beach, he delivered a new direction for the brand and its marketing, credited for its contribution to record revenue growth.

Bijaya is leading brand & services portfolio strategy and driving transformation through the brand centre of excellence at Sodexo Group. Prior to Sodexo, she led the brand sponsorships portfolio at Tata Communications to grow and establish the company’s positioning in international markets, as well as held various leadership roles in segment & product marketing. Bijaya specialises in marketing innovation, change management and brand transformation. In her spare time, she is an aspiring chef, a weekend zumba enthusiast and loves to travel and explore new destinations.

Simon Peck is a seasoned marketing leader with 20 years of experience driving growth in fast-paced and complex business environments. He has worked for a number of well know retail brands, including Tesco, Currys & Starbucks and is currently Marketing Director at The Works.

My passion is crafting compelling brand stories to drive significant business growth and recognition. From brand positioning to campaign execution, I am dedicated to delivering excellence at every stage of the marketing journey with a laser focus on proving ROI. My journey has taken me through diverse industries covering both D2C and B2B, from Environmental Services to Consumer Electronics, and now Education. Putting my passion and skills to work in an area which can help others change their lives is motivating and inspiring. As a leader my goal is to foster a positive and empowering work environment where my team members feel motivated to do their best work. In my current role I lead a talented global team in developing and implementing comprehensive brand strategies that align with our business objectives. Leveraging consumer insights and market trends, I oversee the creation of engaging campaigns across various channels to enhance brand awareness and foster customer loyalty.

With more than 20 years B2B experience, Helen Whetton is now Global Brand and Marketing director for BT. She started her career agency-side, learning the craft of B2B marketing at Gyro – working on large international brands including Oracle, Sun Microsystems and HP. Her entrepreneurial spirit then took her off to establish her own business where she worked with consumer brands such as The White Company, Crucial Trading and Virgin Vie. After 10 years the lure of client-side was too much, and Helen entered the world of telecoms, joining Vodafone in the UK to take up the role of Head of Regional Marketing. A squiggly career at Three followed, leading her to establish the Three B2B division before becoming Customer Solutions Director at BT, responsible for ensuring that products were created with customer experience as first consideration.

Holly is responsible for overseeing the brand and communications strategy at WWF, having been with the organisation for 7 years. Holly is passionate about the power of partnerships and brands to influence popular culture and drive change on the issues that our impacting our world. She has twenty years’ experience working on communications and brand strategies for organisations in the corporate, government and charity sectors - and has lived and worked all over the world including the UK, Europe, Middle East, Australia and the USA.

I have been working with media, digital marketing and customer experience for 18 years, working for both global media agencies and client side for danish international companies. Currently heading up Customer experience for Northern Europe in VELUX.

Mitin leads the global brand and marketing strategies at Babyshop, the premier baby and kids retailer spanning the Middle East, Africa, and Asia. Known for his creative ingenuity and results-driven mindset, his campaigns have garnered international accolades, including honors from Cannes Lions, Global Effies, Dubai Lynx, D&AD, WARC, One Show, and AdFest. Recognized by Forbes as a top marketing professional in the Middle East and by Campaign as a Marketing Game Changer, Mitin actively engages with industry forums as a speaker, panelist, and insightful listener. He has also lent his expertise as a juror for esteemed awards such as the MENA Effies, Effies Global, and the Campaign Agency of the Year Awards Global. Mitin is a strong believer in the principle that "A strong business is the lifeblood of a lasting brand." This philosophy guides his approach to marketing, which aligns with both commercial success and social good, benefiting not just the bottom line but also communities and the planet. This balanced outlook has been instrumental in shaping his career and contributes to his broader vision for what modern marketing can and should be.

Multi award-winning passionate FMCG brand marketing professional with over 15 years’ experience in creating experiential, disruptive challenger brand campaigns in foodservice and retail. With a proven track record of delivering commercial results and building up brand equity.

Andrew is Brand Marketing Director for Battlefield, one of the world's leading FPS franchises. Previously Andrew worked as a brand consultant across a range of premium, sports and lifestyle brands before moving client side to drive marketing innovation at Absolut and Casall.

Ashish is a business leader with 20+ years experience of developing high-performing marketing & communications teams for global technology and engineering companies. Currently based in Germany, he heads the Global Marketing and Sponsoring team for Schaeffler Group. His extensive international experience spans industry domains, including prior regional leadership roles in Asia Pacific and earlier work in advertising and journalism.

Lars Silberbauer is currently serving as the CMO at HMD & Nokia Phones leading the company on its journey to disrupt the tech industry. His notable past roles include Senior Vice President at Paramount in New York, Head of Brand, Digital, and Marketing for the Olympics, and Global Senior Director of Marketing at LEGO. Widely respected as a speaker on digital marketing and technology trends.

Nikos Bartzoulianos has led the Brand Marketing for Samsung in Europe for the past 4 years as a Senior Director. Prior to this, he spent 5+ years in Seoul, Korea in various roles in Global Brand Marketing for the Mobile division and the Global Strategy Group. Prior to Samsung, Nikos spent 5 years in Geneva, Switzerland in Procter & Gamble as a Brand Manager and he started his career in strategy & management consulting with McKinsey & Company in New York. He has an MBA from Harvard Business School as a Fulbright scholar and 2 Engineering degrees. A recreational runner, he is the first Greek to run all 6 World Marathon Majors and run in 6 continents. A native of Thessaloniki, Greece, he considers himself a global citizen having lived in 7 cities and 5 countries in Europe, Asia and the Americas.

After starting his career as an architect, Ahmed El Gamal transitioned into digital marketing and communications. With over 15 years of experience, Ahmed has worked across a plethora of global brands at BBDO & Proximity, followed by Emaar and MetLife. He is currently leading Global Resort Marketing as the Senior Director of Marketing at Jumeirah Hotels & Resorts from Dubai and a recent Executive MBA graduate from IE Business School.

Head of Marketing VWSA

Nominated 2015 Marketer of the year by Strategy Magazine for her career achievements, Caroline Losson offers expertise in brand strategy, innovation and digital transformation. Caroline has spent most her career in North America, managing global marketing teams. She held senior executive positions at Agropur Dairy Cooperative, Keurig Dr Pepper and CCM Hockey. In 2022, she relocated to Stockholm to become Senior Vice President of Brand for Stora Enso, a European leader in renewable materials and one of the largest global private forest owner.

Gerard is Head of Marketing at Harrods, leading the customer, trade and brand marketing strategy for the world’s most recognised and revered luxury department store. He is responsible for directing and defining the overarching brand and marketing strategy, while simultaneously overseeing the strategy of all categories and departments housed in the Knightsbridge store and trading on Harrods.com; from fashion and fine watches to beauty, food and drink to restaurants. Prior to his tenure at Harrods, Gerard worked within the Bacardi Group, leading the travel retail strategy for category leading prestige spirits brands, such as Grey Goose Vodka and Patron Tequila, as well as part of the brand marketing team for the British gin brand, Bombay Sapphire. Beyond his expert experience working within brand teams, Gerard began his marketing career at some of the most decorated and awarded agencies in the world, including Ogilvy, McCann and JWT, collaborating with brands, such as Nespresso, Unilever, Coca-Cola and L’Oréal, to deliver some of the most recognised and talked-about marketing campaigns of recent years.

With experience from both Danish digital agencies, global creative agency like Virtue/VICE, international content distribution companies and music streaming service TIDAL I fell I come with a broad perspective on content creation and distribution.

Passionate about leading and activating global brand and marketing strategy designed to raise brand awareness, drive growth and generate revenue.

Head of Marketing at Revlon, responsible for Mitchum, Revlon Cosmetics, Revlon Colorstay Hair, Creme of Nature and Cutex . Over 20 years marketing experience working on iconic brands in UK and Australia, previously at Henkel, Britvic Soft Drinks, Jacob Douwe Egberts, Premier Foods and Nestle.

• Brand and business builder, committed to deliver high impact on brands, teams and society. 18+ years of experience in global, regional and local leadership roles within FMCGs such as Unilever, Mondelez, PepsiCo & Danone, with experience in categories like Dairy, Snacks, Personal Care, Functional Foods. • Leadership of significant turnarounds, pioneering and expanding brands and business models that promoted category development at scale. Driven to achieve results through people and a winning culture, with expertise in marketing and portfolio strategy, full P&L management and all enablers to build brand equity for sustainable growth. • Creative with an intrapreneurial flair, an eager learner skilled in building partnerships with internal and external stakeholders to inspire, challenge and transform businesses. Lived and worked in Spain, France, USA, Netherlands, and Brazil, having learned how authenticity, diversity and empathy creates highly engaged teams to challenge norms and build businesses that are part of today's societal solutions.

A seasoned marketing professional, Lior has held pivotal roles across various organizations. As the Head of Marketing Transformation at Apex Group, he spearheads global marketing initiatives, driving brand visibility and strategic growth. His expertise extends to Informa, where he contributed significantly as the Head of Marketing. Lior’s journey also includes leadership as the Chief Marketing Officer at Heyoya, where he shaped innovative marketing strategies. Additionally, he made his mark as the Marketing Director at both Capital Rise and Cogress, pioneering real estate investment campaigns and peer-to-peer finance marketing. Lior’s passion lies in transforming businesses through impactful marketing endeavours