What next?

Just select the categories you'd like to enter and click 'Next'. Log in or create your account, get started on your submission and upload your supporting materials. Once you've created your entry you can come back and complete it later. Once complete and you have uploaded all your supporting material, click submit and your entry is ready to be reviewed by our judging panel. The EMEA jury for The Drum Awards for Marketing will gather to review all the entries after the deadline of March 6, 2024.

Choose your categories for the best marketing strategy created in a business sector, the most brilliant use of a channel or discipline or special categories for inspiring outcomes.

Brilliant Use of… 

Why you could win 

Your team demonstrated exceptional use of social media marketing during the period between April 2023 and April 2024. Success will be demonstrated across audience engagement, community management, effective use of creative, user generated content, new platform adoption and measurable impact of your social media strategies across channels.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of social media outputs.

£565.00

Why you could win 

Your team used media planning, audience engagement, and the effective media strategies during the period between April 2023 and April 2024. Your entry will demonstrate success across TV, CTV, OOH, Print, Online, etc, and can be a single media or integrated campaign.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of your media outputs.

£565.00

Why you could win
Your team created exceptional advertising that engaged audiences and propelled brands to new heights. Your entry should include evidence of innovative strategy, captivating creativity, positive impact and results achieved through advertising during the period between April 2023 and April 2024.

How to structure your entry
Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of your advertising.

£565.00

Why you could win 

Your team leveraged design and branding to achieve marketing and business outcomes during the period between April 2023 and April 2024. Enter this category to showcase design development for a product, campaign or advert.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of your design and branding outputs.

£565.00

Why you could win 

Your team has harnessed AI tools to create innovative campaigns, streamlined processes or optimise effectiveness during the period between April 2023 and April 2024. If you're among those leading the change, enter this category and showcase how AI-powered strategies have set you apart.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of effective use of AI.

£565.00

Why you could win 

Your team harnessed creativity to produce an effective campaign or project during the period between April 2023 and April 2024. Judges will look for innovative ideas executed to the highest creative standards which prove the effectiveness and impact of creativity.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of your creative outputs.

£565.00

Why you could win 

Your team has excelled in customer experience ro deliver superior experiences, value, and growth for customers during the period between April 2023 and April 2024. Judges will assess the impact on customer satisfaction, innovative CX strategies, and the overall customer experience.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of effective CX.

£565.00

Why you could win

Your team used marketing activations, brand immersive experiences and strategies to transform customer experiences during the period between April 2023 and April 2024. Judges will assess the innovation and impact on audiences.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of the experience and outcomes.

£565.00

Why you could win 

Your team harnessed commerce effectively to generate sales during the period between April 2023 and April 2024. Enter this category to showcase your accomplishments and demonstrate how your commerce-driven strategies have propelled you into a leading position in this thriving field

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples commerce outputs.

£565.00

Why you could win 

Your team created a strategy or campaign that can clearly show excellence in Business to Business marketing during the period between April 2023 and April 2024 - Success in building business brands, demand generation, effective corporate advertising or trade marketing are all applicable.

How to structure your entry

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of your b2b outputs.

£565.00

Why you could win 

Your team demonstrated exceptional use of search campaign(s) during the period between April 2023 and April 2024. Success will be demonstrated through the quality of the ads, effective use of keywords, above-benchmark results and successful outcomes.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of search outputs.

£565.00

Why you could win 

Your team used content marketing effectively to achieve successful outcomes during the period between April 2023 and April 2024. The effects of your work might include, an increase in sales, brand uplift, behaviour change or a rise in web traffic.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of your content marketing outputs.

£565.00

Why you could win

Your team created an innovative PR campaign with effective messaging, impactful public relations strategies and successful outcomes during the period between April 2023 and April 2024.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of PR outputs.

£565.00

Why you could win 

Your team embraced the virtual world of the metaverse with innovation, clear strategy, and tangible results during the period between April 2023 and April 2024.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of your metaverse experience.

£565.00

Why you could win

Your team used data and insights to drive the success of a campaign during the period between April 2023 and April 2024. The effects of your data-driven approach might include discovery of new insights, successful targeting, streamlining process, enhanced customer experience, use of insight to implement change.

How to Structure your win 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of your data/insights outputs.

£565.00

Why you could win 

Your team has harnessed the immersive world of gaming to captivate and connect with audiences in groundbreaking ways during the period between April 2023 and April 2024. Whether through innovative in-game advertising, the launch of new gaming experiences, strategic partnerships, or other novel approaches, this category celebrates those who have elevated marketing through gaming.\

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of the use of gaming's outcomes.

£565.00

Why you could win 

Your team used influential voices to forge authentic and meaningful connections with audiences during the period between April 2023 and April 2024. Whether you've sparked a trend, leveraged the reach of mega-influencers, or masterfully employed micro-influencers, this category honors campaigns that have harnessed the power of influencer marketing

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of influencer marketing outputs.

£565.00

Why you could win
Your team effectively used OOH advertising with an innovative deployment of creative, technology and/or data, that helps brands capture the mood of the moment, during the period between April 2023 and April 2024.


How to structure your entry
Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of your Out of Home experience.

£565.00

Marketing Strategy for… 

Why you could win 

Your team delivered outstanding marketing campaign(s) in the Fashion and Beauty category during the period between April 2023 and April 2024. We're looking for strategies and campaigns that set trends and redefined the world of fashion.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of campaign outputs.

£565.00

Why you could win this 

Your team delivered outstanding marketing campaign(s) in the CPG / FMCG sector during the period between April 2023 and April 2024. Show us how your strategies and campaigns revolutionized this sector. We're seeking innovation, clear strategic thinking, and tangible results that turned everyday products into extraordinary success stories.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of campaign outputs.

£565.00

Why you could win 

Your team delivered outstanding marketing campaign(s) in the healthcare & pharma category during the period between April 2023 and April 2024. Judges will assess your journey's innovation, clear strategy, and outstanding results in achieving your marketing goals.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of campaign outputs.

£565.00

Why you could win 

Your team delivered outstanding marketing campaign(s) in the Automotive category. Share how your strategies or campaigns set the automotive world on fire through innovation, clear strategic thinking, and tangible during the period between April 2023 and April 2024.

How to structure your entry

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of campaign outputs.

£565.00

Why you could win 

Your team delivered outstanding marketing campaign(s) in the Sports category, where we honor strategies and campaigns that scored big in the world of athletics during the period between April 2023 and April 2024. Get ready to share your sports success story with innovation, clear strategy, and exceptional execution.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of campaign outputs.

£565.00

Why you could win 

Your team delivered outstanding marketing campaign(s) in the charity or Not for Profit category during the period between April 2023 and April 2024. We'll evaluate success in strategies and campaigns that changed the world for the better. Share your story of impact, and let us see how your innovation, clear strategies, and tangible results made a difference.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of campaign outputs.

£565.00

Why you could win 

Enter this category if you have an outstanding marketing strategy in the energy and/or industry sector. Judges will be looking at how you harnessed innovation and clear strategies to achieve remarkable results during the period between April 2023 and April 2024.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of campaign outputs.

£565.00

Why you could win 

Your team delivered outstanding marketing campaign(s) in the Entertainment category, we're celebrating strategies or campaigns that brought the showbiz world to life during the period between April 2023 and April 2024.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of campaign outputs.

£565.00

Why you could win

Your team delivered outstanding marketing campaign(s) that made a difference in the public sector during the period between April 2023 and April 2024. Share your journey of positive impact, and let us see how your clear strategies, innovation, and exceptional execution achieved remarkable results.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of campaign outputs.

£565.00

Why you could win 

Your team delivered outstanding marketing campaign(s) in the Culture or Leisure, where we celebrate strategies and campaigns that enriched people's lives through museums, cinemas, theaters, cultural moments and activities during the period between April 2023 and April 2024.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of campaign outputs.

£565.00

Why you could win 

Your team delivered outstanding marketing campaign(s) in the retail sector. Showcase how your strategies or campaigns delivered success during the period between April 2023 and April 2024. We're on the hunt for innovation, clear strategic thinking, and impeccable execution that led to remarkable results.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of campaign outputs.

£565.00

Why you could win 

Your team delivered outstanding marketing campaign(s) in the financial world through innovative and clear strategies during the period between April 2023 and April 2024. Judges will focus on the remarkable results achieved in the finance category.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of campaign outputs.

£565.00

Why you could win 

Your team delivered outstanding marketing campaign(s) in the travel and tourism sector during the period between April 2023 and April 2024. Judges will assess your campaign's innovation, clear strategy, and outstanding results in achieving your marketing goals.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of campaign outputs.

£565.00

Why you could win 

Your team delivered outstanding marketing campaign(s) in the food and beverage sector during the period between April 2023 and April 2024. Judges will be looking at how you harnessed innovation and clear strategies to achieve marketing objectives.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of campaign outputs.

£565.00

Inspiring Examples of… 

Why you could win

Your team produced the best stunt and disruptive campaign that created change or brought attention to an issue during the period between April 2023 and April 2024.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of commerce outputs.

£565.00

Why you could win 

Your team drove socially responsible marketing and brand purpose marketing campaigns during during the period between April 2023 and April 2024. Success will be assessed on the impact, the creativity of your campaign and the meaningful difference it made.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of social purpose campaign's outputs.

£565.00

Why you could win 

Your team used a partnership or collaboration to create cohesive marketing outcomes during the period between April 2023 and April 2024. Highlight successful partnerships or collaborations that were mutually beneficial, leveraged synergies and generated growth for both businesses.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of partnership / collaboration outputs.

£565.00

Why you could win 

Your team harnessed creativity to solve problems and achieve outstanding results during the period between April 2023 and April 2024. Showcase campaigns where creativity defied norms, redefined possibilities, and delivered remarkable outcomes

How to structure your entry

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of creative innovation outputs.

£565.00

Why you could win 

Your team has ingeniously woven sustainability into their marketing strategies during the period between April 2023 and April 2024. It's all about celebrating campaigns crafted from an innovative paths to make a greener, eco-conscious, and positive environmental impact.

How to structure your entry

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples sustainability campaign's outputs.

£565.00

Why you could win

Your team implemented new technologies for marketing campaigns and found groundbreaking solutions to a unique limitation during the period between April 2023 and April 2024. Judges are interested in your tech innovations, tech-driven campaigns and the game-changing impact.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of the new technology's outputs.

£565.00

Why you could win 

Your team harnessed the power of various media channels—be it cutting-edge digital platforms, traditional media, or innovative cross-channel approaches during the period between April 2023 and April 2024. Showcase your campaigns that have revolutionized the media landscape, capturing audience attention and delivering exceptional results.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of media innovation outputs.

£565.00

Why you could win 

Your team used effective customer-focused rebrands or relaunches that overcame challenges and delivered positive results during the period between April 2023 and April 2024. Judges will evaluate your creative solutions, your strategic clarity, and the tangible results of the initiative.

How to structure your entry 

Your main entry report should include: - Objectives - Insight - Approach/ Strategy - Results - Examples of rebrand / relaunch outputs.

£565.00

Most Effective People/Teams 

This category honours individuals in advertising and marketing who are already showing clear signs of leadership potential. They will be acknowledged for their significant contributions to vital business areas, showcasing that they are rapidly developing the skills to grow into a future leader.

£565.00

This category highlights individuals who are excelling in their roles and as individuals. The judges will want to see evidence of how they have grown across areas such as (but not limited to) - client development, relationship building, team work, adding value to the business, etc. Rising Stars must have worked in the industry for three years or less (as of January 2023).

£565.00